In May 2021, Union Pacific Railroad partnered with Stable Gray to produce the Investor Day Video Series (IDVS) and Executive Vision Casting Video Series (EVCVS) for a high-visibility global Investor Day event. The engagement required more than 80 minutes of broadcast-quality video to clearly communicate key business updates to thousands of live viewers worldwide. With only a two-week timeline, the goal was to deliver polished, professional content that presented complex financial and strategic information in an engaging, investor-friendly format.
The primary challenge was speed, precision, and confidentiality. Union Pacific required over an hour of broadcast-ready content on an accelerated timeline while handling sensitive financial information that demanded secure data sharing and strict confidentiality protocols. Stable Gray approached the project with a full-scale production strategy—beginning with technical evaluations and executive collaboration in pre-production, followed by multi-angle filming supported by professional lighting, high-fidelity audio, and teleprompter scripting to ensure clarity and confidence on camera. Custom animated illustrations were integrated to help simplify and elevate complex messaging.
Stable Gray managed the entire process from planning through post-production, delivering multiple animated video illustrations, branded intros and outros, and fully edited broadcast-ready videos within the tight deadline. The final result was a seamless Investor Day presentation that balanced accuracy, security, and visual sophistication. The video series enabled Union Pacific to communicate critical information to a global investor audience in a clear, credible way, reinforcing professionalism and trust during a pivotal corporate event.
